This is the 11th installment of a podcast following local activism efforts I am spearheading to address the surveillance state in Lexington, Ky. Through this series, you will get an inside look at boots-on-the-ground activism as it happens. The goal is to create a step-by-step how-to on tackling issues at the local level. You can access the other episodes HERE.

If you can control the language you will be able to control the debate.

Words matter. Using the right language will help shape the debate in the way you want to, and will make it more difficult for opposition to counter your message. It sounds complicated, but it’s actually easier than you might think.

In this episode of the Activism 101 podcast, I share some practical tips and strategies that will help you frame the debate your way and ensure you’re the one controlling the messaging.