When we read about Matt Ridley and his latest book, The Rational Optimist, we were actually shocked! The level of sophistication that Ridley brings to the subject is far beyond what we traditionally read in the mainstream media – which is more likely to focus on pop singers and central bank manifestos than the history of human civilization from an evolutionary or social standpoint. Ridley actually challenged our perceptions about what constitutes progress in society and how it comes about.
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