It’s difficult to be heard above all the “noise” when trying to get out information discovered about what’s happening in government. One big part of “the noise” is a whole lot of email. Obviously, there are many types of email; what I’m referencing here is of a very particular kind. It’s associated with the explosion in […]
Grassroots 101 - Policy on lists and fundraising Lists: Lists should be kept local. Please do not sell or give away. They belong to the ones who work to collect them. Lists are the gold of the movement. If you are a real grassroots organizer, you will take care of the lists collected and keep them in trusted local hands and email about events and campaigns to them, but never, never, never send them to 'a national effort for a good cause'. Once you have done that you will have forever diluted your local efforts because they quickly migrate without your permission and to efforts and causes that may not even be about what you think they are about.